Virtual production: The untapped potential
While still in its early days, virtual production is set to revolutionize content production for publishers by dramatically lowering costs to entry as well as…
Vice Media: “In the longer-term, we see ourselves as being a platform for third-party creators”
At the recent Web Summit in Lisbon, Vice Media admitted that in the longer term it sees itself as being a platform for third-party creators…
The next arms race: Video tech, AVOD, and publishers
A publisher recognizing the value of its own in-house technology and spinning it off to the wider market is not unusual. The most high-profile example…
Instagram vs. YouTube: Who will win the digital ad war?
YouTube is currently the most popular platform for video content. So, it’s no surprise that when Instagram released IGTV, its stand-alone app for long-form vertical…
