Ocado launches brand new magazine Ocadolife with August
Wednesday, 16 January 2013 - 9:08am
August, which won a highly coveted 2012 CMA award* for its work with Ocado, is proud to announce the launch of a new magazine from Ocado, the UK’s biggest online supermarket. Ocadolife magazine showcases the vast range of high-quality products and brands available while inspiring the reader with ideas-filled editorial content.
The first issue features articles from contributors including Michelin starred chef Angela Hartnett MBE, who has included her ideal Mother’s Day lunch recipe.
The magazine is distributed to 200,000 Ocado customers with their delivery and is published five times a year. This latest magazine is a larger format than SHOP and has an increased pagination. An online version of the magazine can be found on Ocado.com or at: http://bit.ly/XCZMjE
August managing director, Mark Lonergan said: "Ocadolife continues to challenge the conventions of traditional supermarket magazines. The increased size allows us to give customers even more of the surprising and entertaining content we know they love."
* August published SHOP on behalf of Ocado, which won a 2012 CMA award against stiff competition from B&Q, Marks & Spencer, British Airways and Asda.