To Deliver, iPad Needs Media Deals

31st January 2010

But he came pretty close. By the time the bells, whooshes and clicks died down, I couldn’t say the future had arrived, but I’m pretty sure we can see it from here.

“It was like someone came back from five years into the future and handed this to us,” said John Gruber of Daring Fireball, a respected tech blog.

The iPad’s promise was hinted at before Mr. Jobs hit the stage. The set was dominated by a large, comfy chair. Since the birth of the personal computer, we have been hunched over, squinting at screens — great big terminals, laptop displays, tiny screens on PDAs. With the iPad, the screen has come to us as we lean back in ease.

Critics who suggested that Apple unveiled little more than an iPhone that won’t fit in your pocket don’t seem to understand that by scaling the iPhone experience, the iPad becomes a different species. Media companies now have a new platform that presents content in an intimate way.

More ... http://www.nytimes.com/2010/02/01/business/media/01carr.html


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