Publishers continue to invest in platforms, but research finds they get little in return

Digital Content Next (DCN) recently released findings from its second annual DCN Distributed Content Revenue Benchmark Report. The research provides marketplace intelligence on distributed content strategies and the challenges confronting publishers when

New consumer prediction platform vastly increases relevant reach of content and ad campaigns

A new data management platform developed by two ex-Google directors predicts consumers’ characteristics and interests enabling brands and publishers to vastly Increase the significant scale and relevant reach of digital marketing and