Publishers continue to invest in platforms, but research finds they get little in return

Digital Content Next (DCN) recently released findings from its second annual DCN Distributed Content Revenue Benchmark Report. The research provides marketplace intelligence on distributed content strategies and the challenges confronting publishers when

Google & OpenX release study showing publishers experience 48% revenue lift through Google Exchange Bidding collaboration

OpenX and Google have announced the results of a year long collaboration with Google’s Exchange Bidding product, a server-to-server technology that enables stronger dynamic competition for a publisher’s ad inventory. The results

Industry experts dissect UK Govt’s review into the future of local news & the digital supply chain

Last week, UK Prime Minister Theresa May announced a review into the future of the newspaper industry, which included a planned investigation into “the operation of the digital advertising supply chain including

German publishers concerned the EU’s ePrivacy Regs are putting digital ad revenue at risk

The Association of German Magazine Publishers (VDZ) found news websites expect their revenue from native and programmatic advertising, as well as digital subscription sales, to drop. German publishers expect to lose more