Instagram’s eight-month-old Snapchat clone is now bigger than the original and adds several more new Snapchatty features.
Eight months after Instagram copied Snapchat’s Stories, Instagram’s clone is officially bigger than Snapchat.
Every day, more than 200 million people use Instagram Stories, the Facebook-owned photo-and-video app announced on Thursday. By comparison, Snapchat averaged 158 million daily users in the fourth quarter of 2016, though that figure may have grown since the app’s parent company Snap Inc. disclosed it in February 2017.
The 200-million mark continues Instagram’s trend of adding around 50 million daily Stories users every three months. In January 2017, the feature counted more than 150 million daily users, up from 100 million in October 2016.